Editor

Brand identity has never had it so good. Especially here and now, in India. Everyone, and their competition wants one. Big pitches, passionate presentations. Round one, two and three. International studios, Indian studios. Big agencies, small studios. Brand launches and videos, brand bibles and baub..

UXswitch spoke exclusively to UI designer Orla Walsh from strategic design firm Frontend.com about the organisation’s heavy duty use of Axure. We learn that there are so many reasons to use Axure for prototyping but also a number of key drawbacks you need to be aware of. — If you want to spark a de..

UXswitch commissioned senior Visual Designer Teresa Mira to design promotional T-Shirts for us. Her process is truly fascinating so we asked her to document it here for us. — I’m always curious about other designers’ processes so I thought this time I’d share a behind-the-scenes look at a little p..

Speaking to designers, I see a great deal of inertia when it comes to starting or updating their UX portfolio. Reasons abound such as being too busy, difficulty in getting material together or not knowing where to begin in the first place. I’m here to tell you that creating a good portfolio need not..

Here’s a video summarising the top career advice tips that have appeared on UXswitch since 2014. Speaking is Design Director at UXswitch, Frank Gaine. The event is IxDA Defuse in Dublin. 5 minutes of your time well spent. Key points: You need a good portfolio. Period. At interview, say ‘I’ when yo..