Shinkansen: The bullet train inspired by Kingfishers

Tokaido Shinkansen launched at Tokyo Station, 1964. SourceIn the late ’90s, Japanese engineers modeled the Shinkansen bullet train after Kingfisher birds to solve one of their biggest problems… tunnel sonic booms. Tokaido Shinkansen is one of the world’s busiest high-speed rail lines. Having moved a..

Defining a diversity and inclusion messaging strategy

A definitive guide to get your tone in writing right — right now Continue reading on UX Collective »

How chess machines have improved human strategic skills

Deep Blue 1996’s victory was just a fresh start Continue reading on UX Collective »

Operational efficiency and operational efficacy: defining DesignOps’ metrics

As an efficiency-focused transformational function, DesignOps needs to be able to quantify and measure impact and results. Identifying the right goals and defining the right KPIs are therefore essential steps for every DesignOps strategy and roadmap to ensure impact and progress can be objectively a..

Android: 12 years of design history

Nowadays Android is installed on about 2.5 billion active devices. How did it begin? Let’s test it and figure it out. Continue reading on UX Collective »

Designing to reduce the user’s mental burden

Thoughtfully designed products don’t impose an unnecessary mental load on their users. Here are some products that make me think too much. Continue reading on UX Collective »

To add is expected, to subtract is design

A couple years ago I wrote about how healthcare should take customer experience guru Dan Gingiss’s advice: do simple better. Now new research illustrates why this is so hard: when it comes to trying to make improvements, people would rather add than subtract. That, in a nutshell, may help explain wh..

How Netflix’s binary rating system is hurting our documentaries

The good, the bad, and nothing else. Continue reading on UX Collective »

Should I be using NPS to measure customer loyalty in SaaS?

Focus on what you can do for the customer, not what the customer can do for you. Continue reading on UX Collective »

When capitalism gives you blisters

Where shareholders are users, the corporation a product: a brief tale of the education of a corporate designer. Continue reading on UX Collective »