The problem of over-relying on A/B testing

Don’t get me wrong, I’m a big fan of experimentation and metrics-driven product development. It brings scientific evidence to decision… Continue reading on UX Collective »

The buzz around Dispo App and the delight of delayed gratification

The buzzy disposable camera photo app taps into powerful human emotions to create a product experience that keeps us coming back for more. Continue reading on UX Collective »

Are bad graphical descriptions better than none to someone with vision loss?

More than 125K global websites use overlays rather than fixing their accessibility bugs. AI-generated alt-text used by overlays is not 100… Continue reading on UX Collective »

Redesigning design practices alongside artificial intelligence

Image : David Serrault“AI design will allow creatives to concentrate on their real jobs.”reportedly said Tim Cook, CEO of Apple. I was not able to certify the source of this quote, however, it poses a question: What is the real designer job? Or, what would be the designer’s “real job” that Mr. Cook ..

Peek like a Geek, steal like the greatest

How to use metaphors to gain an understanding of your customers mental model? Continue reading on UX Collective »

How understanding KPIs a little can improve discussions with stakeholders

How to add a quantitative aspect to user testing with minimal effort Continue reading on UX Collective »

Minari and my first font

The font I designed as a student is being used to publicise one of the biggest movies of the year. Did they have to use that font though?Six Oscar nominations for the Minari movie on the back of all those other awards. And you used that font! You people. Bit embarrassing really. I like this industry..

The untouched past of content

Content audits and their value.Image from UnsplashWe all have been deep-diving into various Excel spreadsheets in our lives. Whether in school, in our professional career, or even for personal matters. While it’s fair to say they might be anything but exciting, they can play a crucial part in Conten..

The magical moments behind successful products

How to leverage entertainment as a social driver to foster a sustainable community and connection across users(Image Credit: Allison Yu)You may have noticed before that people really like entertainment; but what about it makes us so drawn to it? What about us as humans make us so drawn to it? There’..

Negotiating tips for designers

Image courtesy of Unsplash from the LinkedIn Sales Navigator teamCongrats, you have gotten a job as a Product Designer/UX Designer and now you are at the offer stage! The recruiter asks you about what you expect for salary and you don’t know what to do. Here are some tips that I have found helpful o..