Title case vs sentence case in UX writing

Breaking down the pros & cons of using Title or Sentence case when writing UX copy. Continue reading on UX Collective »

A playbook for designing for sales

Sales Design is a type of Service Design with its own best practices Continue reading on UX Collective »

User Experience is… inspecting and adapting both UX and Agile

No one really does true scrum, instead most people do ‘scrum and …’ or ‘scrum but …’ Continue reading on UX Collective »

New challenges. New solutions. A not-so-new way of working.

How we built new data tools for remote learning in a month — and what it teaches us about emergent and adaptable teams.Photo by Ketut Subiyanto from PexelsBefore COVID-19 hit, my team’s product cycle was much closer to a year than it was to the two-week sprint cycle that Agile espouses. Over time th..

The secret to inspiration: act like a human GPU

Real-time rendering isn’t just for bots Continue reading on UX Collective »

The problem of over-relying on A/B testing

Don’t get me wrong, I’m a big fan of experimentation and metrics-driven product development. It brings scientific evidence to decision… Continue reading on UX Collective »

How to estimate design work

You can tell easily how much a car costs just by looking at the price tag. But what is the cost of producing that car? Or, how much did it cost to design that specific car, so it can withstand competition for at least one product lifecycle, be reliable, meet safety and brand standards, customer dema..

Ebooks and academics: an interview study

We asked students to share their stories about using ebooks. Here’s what we learned. Continue reading on UX Collective »

Early-career UXers: Your most impressive work is missing from your portfolio

Let’s talk about what early-career UX folks should put in their portfolio and in interviews, especially when searching for the first job. Continue reading on UX Collective »

Where UX writing and content strategy meet

Every digital communications expert should excel at 3 skills to navigate changing roles. It only takes a little adapting to make the most of them in each scenario.After five and a half years in a Senior UX Writing role, I moved to a content strategy position within the same E-business area. My daily..