How to use product norm to assist design decisions
Previously, we discussed what the product norm is and why it’s important to design. In a nutshell, the product norm is the product mission executed in UX. It’s the product concept that’s engineered in the users’ minds and behaviour patterns through experience design. It aligns with the brand’s perso..
Design ‘doing’ through unlearning and curiosity
Strategic design: a learning mindset.In a field like strategic design that operates at intersections, across disciplines, and through change and uncertainty, it is useful to think of the process as a state of mind, rather than seek a formula for success.
While a learning mindset, as a practice, can ..
Merging optimization and innovation
How to create a balance between discovering and deliveringIn the 20th century, the main goals of every manager were “efficiency and optimization”, companies hired consultants and business experts to analyze processes and reduce waste.
Management methodologies provided tools to improve the capability..
Designers + product managers: navigating tension and role fuzziness
Designers + Product managers: navigating tension and role fuzzinessGetting this special relationship to the next levelProduct management and Design disciplines are quite well defined “on paper”. On the battlefield, what we actually bring to the table is incredibly fuzzy. From the outside, we might e..
The Dark UX patterns targeting children
And how in-app advertising proliferated during the pandemic
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The case for designing for accessibility, and how to actually practice it
Hey! 👋🏼 My name is Rachelle and I’m a current junior at the University of Southern California. As a budding designer, I’m exploring different facets of product design as a way to understand the realm as a whole.
With the current ongoing COVID-19 situation, I wanted to spend my time learning more abo..
How virtual reality can create real connections
360° devices are redefining human presence and intimacy
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A world designed for men with a “just make it pink” mentality
(But let’s try to do better from now on.)Drawn in Adobe Illustrator by the author.Today is March 8th, or International Women’s Day, and the entire month of March is to celebrate women’s history. Though it is always nice to be reminded of all the advancements women have made in infiltrating male-domi..
Are bad graphical descriptions better than none to someone with vision loss?
More than 125K global websites use overlays rather than fixing their accessibility bugs. AI-generated alt-text used by overlays is not 100…
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How to choose your design career path?
Product designer’s guide to working in techPhoto by Matheus Bertelli on PexelsCareer perceptionFor us, designers (or people who work in creative industries) career helps to define who we are as human beings. It’s part of our identity and has an effect on ourselves, our family, as well as our surroun..