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Should I be using NPS to measure customer loyalty in SaaS?

Focus on what you can do for the customer, not what the customer can do for you. Continue reading on UX Collective »

Not every project needs to follow the same process.

Our goal as designers should be to seek clarity, not to impose a path to achieve it. — 100 design lessons for 2021 Not every project needs to follow the same process. was originally published in UX Collective on Medium, where people are continuing the conversation by highlighting and responding to t..

A guide to statistics in UX: When qualitative research isn’t enough

Qualitative methods aren’t always the right methods. Sometimes we need to step back and take a different perspective to understand the… Continue reading on UX Collective »

Rethinking specialization: The return of the generalist

Breaking Down Siloes and Becoming Cross-Functional Enablers is the Future of UX Continue reading on UX Collective »

We can’t do that

Design negotiation techniques when your team says no. Continue reading on UX Collective »

The problem with Dribbble-esque design

The dangers of Dribbble-esque designsDribbble-esque: adjective — A characteristic of the poor usability and nightmarish qualities that come with Dribbble posts.After some research about this topic, I found out that I am not the only one who thinks there's a problem with the Dribbble trend. Ther..

Putting to the test Google’s plan to disrupt the university degree

A UX design and ethical analysis of Google’s UX Design Professional Certificate Course.A screenshot of Google’s UX design course on CourseraI usually only binge-watch Netflix shows. But after reading about Google’s plan to disrupt the college degree, following an announcement from Sundar Pichai, CEO..

When Mies designed a drive-in

Fast food never had it so good. Continue reading on UX Collective »

Generating and sharing dynamic images on the web

The Sharing: Part 1.This is Part 1 of a series of posts about generating and sharing dynamic images on the web. Check out Part 2 and Part 3. I’m currently working on several client projects which generate dynamic images based on a user’s investment into a web campaign and then encourages them to sha..

A look at design handoffs

You have dreamed of this very moment. The time has come when all of your hard work, perhaps months of research, designing, stakeholder reviews, maybe some tears is finally being put into implementation. That beautiful moment every Designer waits for: Engineering Handoff. You think to yourself: “go m..