Product managers as amplifiers

I often say that being a PM is like having superpowers. You are constantly learning new things given the problem space you are working in. You have privileged access to all areas of your company and the most relevant discussions about your product and company’s future. But this kind of superpower co..

Signal app: a UX analysis

I spent a week on Signal to understand what lies behind the hype.Understanding what lies behind the hypeThis post focusses on the user experience on Signal and not on Whatsapp’s updated privacy policy.It’s hard to compete with headlines of Trump becoming the only president in US history to get impea..

What it takes to build a bridge

To cross a divide, the gap has to be understood. Continue reading on UX Collective »

How to create buyer personas with people who don’t use your product yet

Segmenting your audience with data over assumptions Continue reading on UX Collective »

Testing fonts for accessibility

Selecting accessible fonts for your copy is not just to help users with disabilities and special needs – it increases legibility for all… Continue reading on UX Collective »

Everyone can win vs. winners take all

Episode four. In the previous articles, I presented the outputs of my research around the design responsibilities and how we can deal with… Continue reading on UX Collective »

A brief history on writing: A forgotten technology

How the challenges we face in today’s digital age can be traced back to one of the most significant yet underrated innovations of all time—writing.Ernest Hemingway writing. Image: WortmanWhen you think “technology”, writing seldom comes to mind. Yet, the creation of writing remains one of the single..

Putting to the test Google’s plan to disrupt the university degree

A UX design and ethical analysis of Google’s UX Design Professional Certificate Course.A screenshot of Google’s UX design course on CourseraI usually only binge-watch Netflix shows. But after reading about Google’s plan to disrupt the college degree, following an announcement from Sundar Pichai, CEO..

Understanding DesignOps as a strategic function — PART 2

PART 2Understanding DesignOps as a strategic function: measuring impactPart 2 of 2DesignOps relies on ongoing performance assessments to constantly evaluate what can be done better to impact positively the business metrics. Yes, DesignOps’ impact is quantifiable. Credits: https://www.pexels.com/@nie..

More psychological principles for product designers

Source: Kristina Ooo on DribbbleIn our eternal search for more psychological rudiments to keep in mind while designing your products, we came across these few golden rules that can help you on your way to designing a meaningful product. Check them out: (Also, check out the first part of this piece, ..