web-design

For the past years, the way we measure Design has evolved. Previously, the measuring stick we use is how visually appealing it was, how… Continue reading on UX Collective »

Obsessive focus on ‘When it will be done?’ moves value to the backseat Continue reading on UX Collective »

Focus on what you can do for the customer, not what the customer can do for you. Continue reading on UX Collective »

Every digital communications expert should excel at 3 skills to navigate changing roles. It only takes a little adapting to make the most of them in each scenario.After five and a half years in a Senior UX Writing role, I moved to a content strategy position within the same E-business area. My daily..

Lead with behavioral screeners, supplement with demographicsIllustration by Freepik StorysetI once had a chat with a fellow designer about screening participants for e-commerce research. Consider the following scenario: Imagine if you are a researcher in a fashion e-commerce, and you want to intervi..

Photo by PartTime Portraits on UnsplashAfter the uneventful presidential inauguration on Jan 20th, most of us breathed a sigh of relief that democracy had prevailed. It seems like all is right again with the world (or will be) and it’s tempting to forget how the tech industry has contributed to the ..

Image courtesy of Unsplash from the LinkedIn Sales Navigator teamCongrats, you have gotten a job as a Product Designer/UX Designer and now you are at the offer stage! The recruiter asks you about what you expect for salary and you don’t know what to do. Here are some tips that I have found helpful o..

Photo by Christin Hume on UnsplashIn the UX/UI design process, “usability heuristics” are broad groups of characteristics that can help designers and researchers assess how easy an interface is to learn and use. They can go a long way to give you a bit of separation from your project so you can be a..

Insights from 156 people writing emails with AI in the loopOriginal photo by cottonbro from Pexels.We built a prototype AI email editor with text generation from Natural Language Processing (NLP) and asked 156 people to write emails with it. We compared different UI settings and use by native or non..

Idea management is an essential innovation process — especially in large, complex organizations. This post presents the key principles that enable companies to ideate and innovate at scale.Photo by Mika Baumeister on UnsplashTo streamline and accelerate innovation, companies need to integrate flexib..