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Designers won’t save the world — but hopefully won’t ruin it either

Designers won’t save the world — but hopefully won’t ruin it eitherA reflection on the challenges, issues, possibilities, and dangers related to ethics while designing tomorrow’s products and services.Photo by NASA on UnsplashFor the past two weeks, I have been diving into the ethical dilemmas of ou..

Search or navigation? How familiarity affects naming and behavior

In cognitive psychology research, familiarity will cause people to use different names for an object, which may explain e-commerce users’ search or browsing behaviors.Do you know what’s in the cup in this picture?Photo by Ke Vin on UnsplashThis is the alcoholic drink — a Mojito! If your answer was “..

When Mies designed a drive-in

Fast food never had it so good. Continue reading on UX Collective »

How to create buyer personas with people who don’t use your product yet

Segmenting your audience with data over assumptions Continue reading on UX Collective »

Good design is science, not art

Although it probably helps to be a little artistic.NOTE: This article is for novice designers who want to improve their skills and grow their client base. This article is not meant to disparage art or artists in the slightest. I bear the utmost respect for artists of all kind and couldn’t fathom the..

Challenging power dynamics and individual responsibility

Episode three. The world we live in is a complex phenomenon, where we can play different significant roles, but not determining. In other… Continue reading on UX Collective »

Starting your project on the right foot

Many times I’ve been asked by friends, mentees and design students: “What should I ask on the first kickoff meeting with my client?”. In this article, I will note all the questions that have made my design projects successful over the last few years, and hopefully, it will serve you to start any new..

Top vs side navigation: Which one is better for your product?

Today we compare them to see who will pack more punches.What does the research say?When choosing a navigation layout for your app usually you will need to define the position of primary, secondary, and tertiary navigation hierarchy. A research study “A comparison of three-level menu navigation struc..

A new, revolutionary UI is just around the corner — here are the signs

We all remember the 2nd one. The 5th one is on its way. Continue reading on UX Collective »