Designing to reduce the user’s mental burden
Thoughtfully designed products don’t impose an unnecessary mental load on their users. Here are some products that make me think too much.
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How Netflix’s binary rating system is hurting our documentaries
The good, the bad, and nothing else.
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Android: 12 years of design history
Nowadays Android is installed on about 2.5 billion active devices. How did it begin? Let’s test it and figure it out.
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Should I be using NPS to measure customer loyalty in SaaS?
Focus on what you can do for the customer, not what the customer can do for you.
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